“The Ultimate Guide to Dropshipping with TikTok Ads on a Tight Budget”

Low budget, high impact! Turned $50 into 1K in 72 hours with TikTok ads. Find a winning product like viral boyfriend sweatpants, set up a branded store, and nail your TikTok campaign. Remember CBO, smart targeting, and dayparting. It’s a low-budget strategy, but it works like magic!💰💥 #DropshippingGenius

Introduction

Guys, this is crazy! In just 72 hours, I turned a $50 ads testing strategy on TikTok, which I’ll be showing you today. What’s up, guys? Anthony from the future here. Now, before we start our TikTok ads, there are three things we need to do. The first is to find a winning product, and I found viral boyfriend sweatpants over TikTok. It’s a pretty simple product, and on the booty, it says "ihart my". If we go over to TikTok and just type the product name in, there are hundreds of videos featuring this product, some of them even getting thousands of views. So, I pulled the product from AliExpress and added it to my store. So, the first thing you need is a winning product, and secondly, we need a branded store. So, real quick, I’ll show you the page. When I was first starting, YouTubers wouldn’t show their websites, and it would annoy me. I’d listen, you guys are doing a case study, but you don’t even know what your store looks like. Now, my favorite thing is, it took me less than an hour to make. I built my store using a pre-built theme – there’s literally fill in the blanks for you, and it’s fully automated. You just fill in your name and it generates the full description. Then you can move onto the website. If you want a copy of the pre-built theme, just join my Discord with the link in the description below.

Setting Up the TikTok Campaign

Now that we have our product and the store set up, let’s move on to setting up the TikTok campaign. So, the first thing we need to do is create a new campaign. Inside of here, we want to choose the conversion objective, and the conversions are going to be our goal. I’ll walk you through each step. Our budget is set at $50, and the best part is, it will get results. For the location, we have options. So, if you want to sell to the USA, good, and other countries which are on their own as well. Like this, you can also try selling to the Netherlands or Germany. Our goal is to keep it simple, and for ages, I always target 18 plus. The reason for that is, there’s not a lot of credit card holders if a 13-year-old were to try to buy. For the interests, I leave these broad too. Essentially, I’m giving TikTok full control because TikTok is very smart. If you’re wondering what interests to target, even though I’m not mentioning them, let’s say you’re selling a baby product, you can target parents or maybe you’re selling a gym product, you can target people interested in fitness. The thing is, TikTok is very smart, so it already knows who’s interested in buying.

Creating the Ad Campaign

Just quickly recapping, the ad creative is essential, and it’s a new identity for our store. I just have a simple logo on a white background. For the product, I already went ahead and made a ton of videos for the pants, and for this strategy, we’re going to need three videos in total. Remember, I have 10, so what I recommend you do is come over to TikTok and search for your product and go through every single video that features your product. This method allows you to find the best videos that you can use for your ads.

Monitoring the Campaign

Now, I’m going to let these ads run for a day, and I will check back in with you guys tomorrow to show you how to analyze the data and how to scale it up. Currently, it’s day two, and we’ve made $314 in revenue, but again, we spent $95 on ads. However, we need to ship the product to the customer, leaving us with a net profit. If you want to have that link down in the description, my personal favorite feature is that it takes your overall expenses and gives you the profit after orders, after ads, and after transaction fees.

Conclusion

To conclude, within the last 72 hours, I took a small budget of $50 and scaled it to $1K in revenue and net profit. This is just to show you how simple it can be to get profits flowing with a dropshipping store. If you’re trying to get profits like I’m showing, it’s only $400 in 72 hours, but imagine if you did this for a month, 2 months, 3 months, you could be making a few thousand dollars per month.

If you’re interested in learning more about dropshipping, check out my free Drop Shipping course.

For more on dropshipping and ways to increase your profits, watch these other videos.

Thank you for watching until the end, and stay tuned for exciting plans in the pipeline for 2024.

Frequently Asked Questions

1. How does TikTok pixel work?
   • The TikTok pixel allows you to track the actions users take on your website after viewing your ads on TikTok.
2. Why is targeting specific age groups important?
   • Targeting specific age groups ensures a higher chance of reaching potential buyers who have the means and authority to make a purchase.
3. Why is ad creative crucial for a successful campaign?
   • Engaging and relevant ad creatives draw attention and drive conversions for your products.

Thank you to True for sponsoring this article. It’s always a pleasure to work with partners that share our passion for innovative solutions in e-commerce. Let’s continue growing together!