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In the given text, the author talks about various aspects of SEO, starting from organic search engine optimization to analyzing market trends, improving website setup, and generating traffic. The author looks for an expert to audit their current website and improve the conversion rate through organic channels. They mention terms such as keywords, Google ranking factors, website analytics, and optimization techniques to drive traffic.


Table of Contents


Business Engine Optimization

The author emphasizes the importance of organic search engine optimization in driving traffic to a website. According to their guidelines, the selection of keywords is crucial for website performance and ranking. The use of non-branded keywords, optimization for difficulty, and positioning on Google are paramount for success.

Search Engine and Traffic

The text discusses the significance of Google traffic and rankings in relation to the website’s optimization and performance indicators. The author aims to drive traffic to the site by targeting head terms and qualified tail terms. The focus is on improving the website’s conversion rate through organic channels and addressing top-of-the-funnel traffic.


Website Audit and Organic Growth

The author seeks an expert to audit their current website and implement necessary improvements, especially in relation to WordPress. They emphasize the responsibility of the expert in driving website traffic and improving the conversion rate through organic channels. The goal is to attract highly qualified traffic and address the performance indicator.

Keyword Research and Analysis

The text discusses the importance of keyword research, especially focusing on non-branded, long-tail, and short-tail keywords. The author mentions the relevance of keyword count, intent, and exclusion in achieving optimal results. The significance of Keyword Golden Ratio (KGR) and keyword difficulty for content creation is highlighted.


Content Creation and Volume

The author emphasizes the importance of content creation, especially in the context of creating valuable and data-driven resources. Reference is made to the significance of tracking keywords and maintaining a good keyword-to-content ratio. Furthermore, the author highlights the importance of content-related strategies to enhance website performance.

Link Building Strategies

The text discusses various link-building strategies such as broken link building, backlink analysis, and guest posting. The author lays emphasis on the significance of backlink quality, domain authority, and relevance in building a strong link-based strategy to improve website ranking and visibility.


Key Takeaways

  • Organic search engine optimization is crucial for driving traffic to a website.
  • Keyword research and analysis play a significant role in content creation and website performance.
  • Link building strategies, including backlink quality and relevance, are essential for improving website ranking and visibility.

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